MOBILE CRAFT COFFEE

PRODUCTION CATERING

ON LOCATION • ON SET

SPECIAL EVENTS

100%

DONATION BASED

 

WE ARE CAFABLANCA

Cafablanca brings craft coffee to Film/TV sets and special media events

Throughout the COVID-19 pandemic we have operated as street vendors,

serving 100% donation-based beverages outdoors to help keep our community safe

We are inspired by the iconic style and anti-fascist sentiment of the classic American film, Casablanca

So how did we get here? 

 

A MOBILE COFFEE BUSINESS

BORN OUT OF GENEROSITY

CAMERON (V.O.)

It was the spring of 2018. I was living in Berkeley, slinging espresso shots in this Americana café that had just opened up on the nearby Oakland border. One day a customer approached my counter and introduced himself as Henry.

HENRY

I gotta say, that was a great cappuccino you made me

CAMERON

Thanks. I'm glad you enjoyed it

HENRY

This is random, but I'm trying to build this mobile espresso bar thingy.

The thing is, I need to film a video--

CAMERON

I do film work

HENRY

You do? 

CAMERON (V.O.)

It was an understatement. I was bored behind that coffee counter, daydreaming of spending my days on film sets, wondering if I would ever find out if my great-grandfather made a movie poster for Casablanca.

HENRY

Maybe you can help me out?

CAMERON

Let's roll

CAMERON (V.O.)

I flipped the OPEN sign CLOSED, staged the espresso bar, hit the lights, and helped this perfect stranger film a short video for what was to become a successful Kickstarter campaign.

Henry used donations to transform an imported auto-rickshaw into the west coast's cutest mobile coffee shop.

It was the beginning of a beautiful friendship

Neither of us knew then that fate would hand the keys over to yours truly

Or that I would drive this buzzy yellow buggy down to Los Angeles

And call it Cafablanca

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LOVE AND COFFEE

IN A TIME OF CRISIS

While towing a coffee cart, I was also following my heart, and the first thing I did when I got to LA was fall in love. Juan would become my life partner, then my business partner, and finally my best friend. My first and fiercest supporter. The two of us parked Cafablanca in Hollywood at the most turbulent time possible:

January 2020 


As Juan and I were setting up one of Cafablanca's first pop-ups, Kobe Bryant, his daughter and several others were killed in a helicopter crash just a few miles away. Devastated by the news, we found a nearby Kobe mural and passed out free coffee to a stream of mourning fans. This impromptu gesture landed Cafablanca within its target market -serving craft coffee inside a production studio- for our very first paid gig.


It was a dream come true, but within weeks of our debut another tragedy forced us to slam on the breaks. COVID-19 changed our world overnight and ravaged our country's economy, healthcare system and global standing.

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FINDING A NEW PURPOSE

Cafablanca has had a lot of time to sit in the parking lot and think.

During the pandemic, the need for real change and real justice became a matter of life or death for everyone.

Climate change is the clear and urgent humanitarian issue of our time. 

Children belong with their families and we advocate for the abolition of I.C.E.

White supremacist domestic terrorism is a direct threat to every American community and to Democracy itself.

All lives cannot matter until Black lives matter. Working to dismantle systemic racism is the only way forward. 

The problems of our little 3 wheel coffee cart don't amount to a hill of beans in this crazy world.

Cafablanca understands that so many of our common struggles stem from capitalist greed.

We question how a new business in today's economy can contribute to an equitable future for all...

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